![]() ![]() Client Reporting Reduces Churn & Retains More Clients A good analytics report clearly highlights all the work you’ve been doing behind the scenes, the results you’ve achieved, and your plans moving forward. 5 Reasons Why Client Reporting Is ImportantĬlient reports may be one of the most important marketing agency tools your agency uses. Ultimately, client reports are critical to demonstrating the value of your services. ![]() It shows what you’re doing to drive results and reach your clients’ goals. What To Include in a Client Report Template (+ A Real Life Example)Ĭlient reporting is a periodic presentation of your agency’s marketing campaign results. In this guide, we’re going to break down exactly how to create great client reports in less time and provide you with loads of client reporting templates to get you started.ĥ Reasons Why Client Reporting Is ImportantĤ Things To Do Before Setting up a Client Report When done right, they allow you to present new opportunities to existing clients and upsell your services. However, there are also several common pitfalls to avoid–including spending too much time on your client reports–that can hinder your agency’s growth. While the frequency and format of your reports may vary from client to client, there’s no doubt that actionable reports and insights are the best way to demonstrate how your agency contributes to your clients’ bottom line.Ĭlient reports are crucial in retaining clients over the long run. Once you’ve signed a new client and have all the necessary information to start working on their campaigns, most of your agency-client communication will likely come through periodic client reporting. ![]()
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